The Gulf County Chamber of Commerce is betting the last Fridays of the month can be just as much fun as the first.

The Gulf County Chamber of Commerce is betting the last Fridays of the month can be just as much fun as the first.

The Chamber is trotting out the first of its Final Fridays 4-7 p.m. ET Jan. 27.

Reid Ave. will come alive each final Friday, with sales, artists demonstrations, refreshments and music.

The opening event, to be held at the historic Port Theatre, will revolve around a record launch by Jesse Rice.

Rice is co-writer of the six-time platinum hit “Cruise” which was recorded by Florida Georgia Line, the longest tenure for a No. 1 song on Billboard’s Hot Country chart.

Come sip and socialize.

“The Pirate Sessions III” will be released Jan. 27, available at retailers and on iTunes.

Final Fridays will segue into an album release party and concert beginning at 7:30 p.m.

A single ticket to the event is $15 and a single ticket with CD is $25.

Meet and greet packages are still available.

For more information contact the Chamber at 227-1223.