~Semper Fi Sister Beach Blast arrives Oct. 17~

Published: Thursday, September 27, 2012 at 10:22 AM.

Gunnerson, co-owner with her husband of Sporty Lady, a women’s sportswear and apparel shop in Destin, came up with a brainstorm while en route to a trade show in Miami.

She wondered if she brought a flyer about Semper Fi Sisters and their Beach Blast in Port St. Joe – this year’s begins Oct. 17 – to each of her appointments, if vendors would be willing to ship her any leftover giveaway items after the trade show season was over.

Gunnerson told each vendor she would be back in touch and anything each vendor had left, she would gladly take.

She called and had a flyer emailed to her which she printed at a help kiosk at the Miami trade show. She took on all appointments.

“I have been absolutely stunned by the response,” Gunnerson said. “I’ve gotten monetary donations, not only from corporate offices, but from regional offices of the same companies. One vendor sent merchandise that, wholesale, is worth about $7,000.

“This industry has just responded.”

Literally from all over the world as Gunnerson received pens, hats and visors from a vendor in Germany and merchandise from Australia.



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