Bed tax revenue rising, TDC approves special grant funding

Published: Thursday, May 16, 2013 at 11:38 AM.

“I have confidence in our ability to do all that work in house,” Jenkins said. “When we can take these niche events” and grow them into larger events the money will follow.

The TDC staff will have a major presence at signature events, but the amount of the award – for example $10,000 for the Scallop Festival – will go to organizers to handle the bulk of the marketing and advertising.

For any event, at least 50 percent of marketing and advertising must be done outside a 60-mile radius of Gulf County.

And the grants provide something of a road map for the TDC in creating website and social media content.

“(The partners) help us with the content development,” Jenkins said. “I’m starting to tie (events) to messaging and broaden it.”

In total, the TDC received grant proposals requesting more than $107,000. Events qualified for $76,447, but with the TDC share of marketing the niche events backed out the amount awarded this year totaled $54,848.

The TDC board also handed out grant funding for the remainder of the fiscal year for several events and functions.

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