Gulf County rentals ready for spring break

Published: Thursday, March 20, 2014 at 09:41 AM.

You wouldn’t know it to step outside, but spring break is upon us.

The Tourist Development Council worked hard over the past year to spread the word of the area and bring more visitors to Gulf County to relax on the beaches or enjoy the local flavor. Area vacation rentals are up for spring break both in returning guests and new blood.

“Since 2011 there’s been a 20 percent increase in reservations each year,” said Adam White, marketing director at Gulf Coast Vacation Rentals. “We’re going to have a really killer spring break and lead in to summer.”

White said he’s seen a rise in the number of returning guests, currently making up 55 percent of rentals through the agency. The anticipation of traffic over March and April follows a busy winter where White said that GCVR properties were “booked solid.”

Alyson Gerlach, owner of Pristine Properties said that bookings for spring break were slow to start due to the bad winter weather conditions in other regions.

Some school districts chose to make up snow days over spring break leading to many families making their plans at the last minute. Of their current books, 35 percent were returning guests.

In the past three years alone, Gerlach said she has seen double-digit growth in the spring break months.

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